News Patterns discovers patterns and trends among overwhelming flows of news and social media, as defined by thousands of independent news content creators. The most relevant topics win the center of our radar spaces. Less relevant topics occupy the periphery of the radar space. Changing real-time news alters the positions and movements of the radar topics, often correlating with market share results. Topics that are near each other can be highly connected or related to each other in the news.
In the following Tablet News Radar history, we can track the approximate path of the Microsoft Surface tablet over the past year. The Surface was announced in the summer of 2012. The Tablet Radar shows us that Surface started like most new products with low news pattern relevancy as compared with existing competitors and other market forces. By October of 2012 when it was introduced for sale, the Surface reached its peak relevancy, nominally challenging market leaders Apple iPad and Android OS tablets at the center of the radar.
Nevertheless, in subsequent months past October of 2012, Surface news patterns exhibited a steady decline in relevancy. Tablet Radar news relevancies appear to be correlating with recent market share data. In their August 5, 2Q 2013 Worldwide Tablet Tracker, IDC recently reported Android, iPad (Apple iOS) and Surface (Microsoft OS) tablet market shares were respectively 63%, 33% and 5% .
Surface can reverse its relevancy decline by becoming the tablet of choice of for Game, Multimedia or Business app users. In the above radar illustration, one can see the high relevancy of these apps. If a tablet becomes relevant to a large customer group, history shows us that news creators will be interested, and will document user experiences with articles that connect-the-dots among the players in a marketplace.
In the following Tablet News Radar history, we can track the approximate path of the Microsoft Surface tablet over the past year. The Surface was announced in the summer of 2012. The Tablet Radar shows us that Surface started like most new products with low news pattern relevancy as compared with existing competitors and other market forces. By October of 2012 when it was introduced for sale, the Surface reached its peak relevancy, nominally challenging market leaders Apple iPad and Android OS tablets at the center of the radar.
The live animated radar can be seen here: Tablet Animated News Discovery Radar. Daily updates to UP Politics and other News Radars can be found at this Twitter location John Dundas, News Patterns
Surface can reverse its relevancy decline by becoming the tablet of choice of for Game, Multimedia or Business app users. In the above radar illustration, one can see the high relevancy of these apps. If a tablet becomes relevant to a large customer group, history shows us that news creators will be interested, and will document user experiences with articles that connect-the-dots among the players in a marketplace.
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